{"id":222070,"date":"2025-09-20T15:09:54","date_gmt":"2025-09-20T13:09:54","guid":{"rendered":"https:\/\/esencialnext.iniciativasdigitales.es\/public-relations\/"},"modified":"2025-10-01T03:53:47","modified_gmt":"2025-10-01T01:53:47","slug":"public-relations","status":"publish","type":"page","link":"https:\/\/www.esencialcomunicacion.com\/en\/services\/rr-pp\/public-relations\/","title":{"rendered":"Public Relations"},"content":{"rendered":"<div class=\"et_pb_section_0 et_pb_section et_section_regular et_flex_section\">\n<div class=\"et_pb_row_0 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_0 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_heading_0 et_pb_heading et_pb_module et_flex_module\"><div class=\"et_pb_heading_container\"><h1 class=\"et_pb_module_header\">02 - Public Relations<\/h1><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_1 et_pb_section et_section_regular et_flex_section\">\n<div class=\"et_pb_row_1 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_1 et_pb_column et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_heading_1 et_pb_heading et_pb_module et_flex_module\"><div class=\"et_pb_heading_container\"><h2 class=\"et_pb_module_header\">Enhance your corporate reputation<\/h2><\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_column_2 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><p>We design digital strategies aimed at strengthening brand awareness in social networks, enhancing interaction, loyalty and community growth. With our work, we create interesting content, increase the reach of content, optimize investment in digital campaigns and obtain measurable metrics.All this, in order to improve brand perception and user experience in digital environments.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_2 et_pb_section et_section_regular et_flex_section\">\n<div class=\"et_pb_row_2 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_3 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_heading_2 et_pb_heading et_pb_module et_flex_module\"><div class=\"et_pb_heading_container\"><h2 class=\"et_pb_module_header\">What do we do?<\/h2><\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_3 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_4 et_pb_column et-last-child et_grid_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_group_0 et_pb_group et_pb_module et_flex_group et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_heading_3 et_pb_heading et_pb_module et_flex_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">Press office<\/h3><\/div><\/div>\n\n<div class=\"et_pb_text_1 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><div class=\"bg-zinc-50 rounded-md p-8 flex flex-col hover:bg-zinc-100\">\n<p class=\"text-zinc-700 text-lg mb-4\">Coordination with journalists, loggers and influencers.<\/p>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_group_1 et_pb_group et_pb_module et_flex_group et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_heading_4 et_pb_heading et_pb_module et_flex_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">Institutional Relations<\/h3><\/div><\/div>\n\n<div class=\"et_pb_text_2 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><div class=\"bg-zinc-50 rounded-md p-8 flex flex-col hover:bg-zinc-100\">\n<p>Connection with organizations, associations and opinion leaders.<\/p>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_group_2 et_pb_group et_pb_module et_flex_group et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_heading_5 et_pb_heading et_pb_module et_flex_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">Informative contents<\/h3><\/div><\/div>\n\n<div class=\"et_pb_text_3 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><div class=\"bg-zinc-50 rounded-md p-8 flex flex-col hover:bg-zinc-100\">\n<p>Writing and distribution of press releases, media pitches, media stories, etc...<\/p>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_group_3 et_pb_group et_pb_module et_flex_group et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_heading_6 et_pb_heading et_pb_module et_flex_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">Media events<\/h3><\/div><\/div>\n\n<div class=\"et_pb_text_4 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><div class=\"bg-zinc-50 rounded-md p-8 flex flex-col hover:bg-zinc-100\">\n<p>Press conferences, presentations and strategic meetings.<\/p>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_group_4 et_pb_group et_pb_module et_flex_group et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_heading_7 et_pb_heading et_pb_module et_flex_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">Internal communication management<\/h3><\/div><\/div>\n\n<div class=\"et_pb_text_5 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><div class=\"bg-zinc-50 rounded-md p-8 flex flex-col hover:bg-zinc-100\">\n<p>Premium content, maintenance of intranets, newsletters, etc.<\/p>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_group_5 et_pb_group et-last-child et_pb_module et_flex_group et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_heading_8 et_pb_heading et_pb_module et_flex_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">Media training<\/h3><\/div><\/div>\n\n<div class=\"et_pb_text_6 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><div class=\"bg-zinc-50 rounded-md p-8 flex flex-col hover:bg-zinc-100\">\n<p>Preparation of spokespersons for public interventions.<\/p>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_3 et_pb_section et_section_regular et_flex_section\">\n<div class=\"et_pb_row_4 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_5 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_heading_9 et_pb_heading et_pb_module et_flex_module\"><div class=\"et_pb_heading_container\"><h2 class=\"et_pb_module_header\">Capabilities  <\/h2><\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_5 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_6 et_pb_column et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_text_7 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><p>At ESENCIAL we provide a team of specialists with a wide network of contacts in key media and sectors, supported by state-of-the-art monitoring and clipping platforms. We use structured relationship and impact measurement processes, ensuring transparency and efficiency. Our competitive advantage is based on the development of creative, newsworthy content, proactivity and the ability to build lasting relationships that generate tangible results.<\/p>\n<\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_column_7 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_heading_10 et_pb_heading et_pb_module et_flex_module\"><div class=\"et_pb_heading_container\"><h2 class=\"et_pb_module_header\">Connect with your audiences and elevate your brand's reputation.<\/h2><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":222088,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-222070","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.esencialcomunicacion.com\/en\/wp-json\/wp\/v2\/pages\/222070","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.esencialcomunicacion.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.esencialcomunicacion.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.esencialcomunicacion.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.esencialcomunicacion.com\/en\/wp-json\/wp\/v2\/comments?post=222070"}],"version-history":[{"count":1,"href":"https:\/\/www.esencialcomunicacion.com\/en\/wp-json\/wp\/v2\/pages\/222070\/revisions"}],"predecessor-version":[{"id":222071,"href":"https:\/\/www.esencialcomunicacion.com\/en\/wp-json\/wp\/v2\/pages\/222070\/revisions\/222071"}],"up":[{"embeddable":true,"href":"https:\/\/www.esencialcomunicacion.com\/en\/wp-json\/wp\/v2\/pages\/222088"}],"wp:attachment":[{"href":"https:\/\/www.esencialcomunicacion.com\/en\/wp-json\/wp\/v2\/media?parent=222070"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}